Billionaires are launching themselves into space left, right, and center at the moment. They are using this as a huge chance to promote themselves using social media marketing. You can get involved and use your social media accounts to promote your business. Get aboard the space race and send your social media to galactic new heights with our handy new guide on how to sky-rocket your business promotion across social media.
Publicity Stunts
An excellent way to promote your social media is to create a trend of publicity stunts for your business. Richard Branson is a master of these. Across his entrepreneurial life, he has always said that “a great PR stunt is better than being on the front page of any newspaper”. When it comes to learn social media promotion this can be a great start.
Think of yourself as the entrepreneur that everyone needs to hear about. A PR stunt can be as simple as taking a video of yourself climbing a mountain for charity or using your products in strange and funny ways. The more you post PR stunt-centered content, the more people will be interested in what you are offering.
Consider it this way, would you rather buy a new watch from a manufacturer no one had ever heard of or get the same watch as an entrepreneur who had worn the brand into space? If they were exactly the same price and features, we know which we would choose.
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It is about making your brand reach celebrity status and there is no one else that will do it other than you, yourself. Take the reigns of your business and show the public what you can do to surprise and astound them.
Post Your Journey
Ensure that you post updates on what is happening in your business on your social media. As posts and as stories. This is a simple way to advertise your PR stunt or event. Let consumers know what you are doing and when you are doing it.
If you have exciting news, create a post leading up to it. The same applies if you are going to go live, release a podcast or vlog or give the results of an anticipated giveaway.
Create a Culture
Create a culture around your brand, something for your subscribers to follow. A mascot can be a perfect way to do this. When you add their image to social media, your customers inevitably want more engagement with the mascot. It can have a personality and voice that is unique to itself. Create branded products like keyrings or small toys and sell them on your website along with your other products.
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Similarly, a logo can be a great start in brand recognition on social media and promotions. Create a logo and include it in everything that you post, from your display picture to promotional materials. Use it on your product packaging and offer branded products for customers to buy. www.logocreator.io is a great tool to use to design and create your logo for free.
Manually Share Adverts
It is easy to pay for targeted advertising on social media and expect that it is enough. Take it one step further and share those advertisements on all aspects of social media that you can think of. Copy the URL and post into Facebook groups and under relevant images. Ensure that you aren’t breaking any rules of individual groups when doing this or you could risk a ban from said group.
Use your social media skill, brand and your creativity to send your business promotions sky-high. Be the business that everyone is talking about, and your promotions will achieve more than you could have thought possible.