Digital marketing courses in Bangalore

“Learn Digital Marketing for Career Growth”

In this fast pacing world, it is very important to be updated with the latest skills and knowledge. As technology is evolving, the new skills are being developed in the market. If you are digitaloid and you love to spend time on computer and mobile, then digital marketing courses can be the best option for you.

It does not need to be the awareness of technical knowledge to enter the digital world. Anyone can be part of digital evolution. It does not matter who you are, you can be a student, a professional, an entrepreneur, businessman, and housewife or and freelancer. Digital marketing training/course is an open platform for everybody.

There is a huge demand for digital marketers, time to time new updates keep on coming for the Continuous Evolving technology Industry. Just find the latest trends and start sprinting not only for your self-development but career growth as well.

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As every part of our lives is somehow being influenced by digital technologies, organizations are also using marketing through digital mediums to grow their brand value. The day to day growing demand for digital marketers has created lots of new opportunities and it can be the best option to start a career in creating Authorities for the Brands Online.

The best way to learn Digital Marketing course:

1. Start reading blogs related to your topics.
2. Start practicing and be updated as per the industry.
3. Join the Digital Marketing training institutes where you will have practical knowledge and experience and you can also clear your doubts.

“Learn Digital Academy provides the best Digital Marketing training courses in Bangalore with practical exposure over live projects and even provides 100% placement support”.

Benefits of learning Digital Marketing Courses/Online Marketing Training from Learn Digital Academy

  • Get free tools and software worth INR 1.20 Lacs
  • 30+ Modules
  • 8 Live Projects
  • 6 months of students’ support
  • 12 Certifications
  • 100% Placement Support

Let’s just discuss the basic concepts of Digital Marketing Course and Training.

What is Digital Marketing?
Digital Marketing is an open platform to promote business, products, and services on Internet Devices. It is a term utilized to define the incorporated marketing solutions used to bring in, evolve and transform clients online.

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Digital marketing/Online Marketing Training/Internet Marketing Techniques encompasses, even more, roles and skills than Traditional marketing methods and the versatile and flexible nature of the business that makes it so fascinating.

Here are the various segments of Digital Marketing/online marketing which everyone should know:

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Search Engine Optimization (SEO):
Search Engine Optimization means, setting up the website and content to be visible on the Top search Engine results page (SERP). It helps to improve the visibility of a website within the organic/natural search result and reach to the specific Target Audience.

Search Engine Marketing (SEM)
Search Engine Marketing Refers to a platform where any business and companies can promote their product and services to get more visibility on the search engine through Paid Ads. SEM gives the Ad Visibility in the Search Engine first-page result by showing relevant Ads in the search engine result page (SERP) and get more relevant traffic.

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Social Media Marketing (SMM)
Social Media Marketing is a method used to promote a business or events by using different social media channels/Platforms. It refers to the process of gaining traffic/attention or creating Brand Awareness through Social media. Its main objective is to make brand awareness, Increasing Relevant Traffic on Website, getting leads, Post Engagements, Page Likes and conversion.

Social Media Marketing (SMM)
Social Media Marketing is a method used to promote a business or events by using different social media channels/Platforms. It refers to the process of gaining traffic/attention or creating Brand Awareness through Social media. Its main objective is to make brand awareness, Increasing Relevant Traffic on Website, getting leads, Post Engagements, Page Likes and conversion.

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Mobile Marketing
Mobile Marketing is a well-defined and accepted strategy to promote your products and services through Mobile devices (As 80% of us uses Mobile for Accessing Internet). It involves marketing messages, reviews, price comparisons, Bulk SMS’s, App Promotion, QR Codes, advertisements, videos, and other content delivered to or with personal mobile devices. These devices include cell phones, smartphones and, other cutting-edge mobile devices.

Copywriting and Editing
Copywriting is the art of writing to promote products, services, a business, a person or an idea. While developing web Content, a content writer must concentrate on thoroughly Choosing, Modifying, weaving as well as creating those words in a manner that they will convince the visitor right into taking a certain and quantifiable action.

Copy editing is a process that ensures that text is correct in terms of spelling, grammar, terminology, punctuation, and formatting. It also ensures that the idea the writer wishes to portray is clear and easy to understand. As what we see in Website, Blog, Articles and Ad Copies are Content only Even for SEO Ranking Uniqueness of Content is one of the most Important Google Algorithm Factor

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Analytics is the scientific process of discovering and communicating the meaningful patterns which can be found in data. It is interested in transforming raw Information right into insight for making far better choices.

Analytics relies upon the application of data, Computer system Programs, as well as procedures research studies in order to evaluate as well as acquire the understanding to the significance of information

It is specifically beneficial in areas which tape a lot of information and details Google Analytics is a free tool provided by Google for website Analytics Services which provides us the Information how users find our website and use it

Pay Per Click (PPC)
PPC is a model of internet marketing where advertisers pay a fee each time one of their ads is clicked. Pay-per-click charges are provided by the search engine based on the Competition and Ongoing Auction Bidding in the Industry.

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Web Design and Development
Website designing deals with the aesthetic and interactive part of the website. It also refers to its usability. It takes care of the positioning of web content in addition to the shade combination, dimension, typeface, etc. that will appeal to the visitors.

Web development extensively refers to describing jobs connected with creating websites for organizing via intranet or internet.

The web development procedure consists of website designing, internet content creation, client-side/server-side scripting and also network safety arrangement, among other jobs to be done..

Business/Marketing Strategy
A marketing strategy is a business’s overall game/ plan for reaching targeted audience and turning them into customers of the product or service that the business provides.

The advertising techniques notifies marketing strategies, which is a record that outlines the kinds and timing of advertising activities.

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ECommerce, describes the trading of products or services utilizing the internet, as well as the transfer of fund along with information to perform these purchases.

E-commerce shopping is commonly used to describe the sale of physical items online, however, it can additionally define any kind of business deal that is promoted via the internet.

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The digital economy is embedded in every corner of our lives and is definitely going to scale up each and every moment. It is good to think to get specialized at least in two-three areas.

In Digital Marketing Courses/Online Marketing Training there are so many avenues that you can follow, it’ll be best to initiate with your interest and start learning and practicing on it.

Large, Medium and Small industries are actively moving from conventional/traditional marketing to Digital Marketing/Online Marketing techniques. As a result, companies are hiring more digital marketers and the demand for people to fill these job opportunities are high.

Why Digital Marketing?
“According to a survey, more than 50% Population of the world now use a smartphone. There are approximate 2.8 Billion social media users in the world and 1.61 billion people use e-commerce services around the globe.”

It’s in high demand: – Digital Marketing jobs are in high demand. Innovative technology and changing the human attitude towards digitalization have changed the behavior of people. The influence of Digital Marketing is tremendous. Now it is possible for every brand to reach the right people who have a little digital connection.

It will help you to kick-start your career: – Yes learning digital marketing courses can give a boost start to explore and grow yourself. There are lots of things to learn, developing this skill can be the added benefit for you to be presentable. If you want to stand out in the crowd, build your own Social Media presence, start a Blog or a YouTube channel and show your presence throughout the world. There is a number of examples of people who have been hired after their digital media talents have been visibly showcased globally.

It does not require a specific academic background:- The greatest point of pursuing a career in Digital Marketing is that you need not need to have knowledge about Coding Skills or Programming Knowledge. Either you belong to a technical field or non-technical background, you can enter into the digital world and learn Digital Marketing Skills.

It allows you to explore different sectors:- As a Digital Marketer, you will have the choice to explore the industry you wish to. There are several industries which are taking digital steps: Education, News & Media, Fashion industry, Gaming and Entertainment, Health sectors, Auto-mobile industry, Food, and Travelling, etc.

There are several different roles you can choose from: SEO Specialist, Social Media Marketer, Creative Specialist, Content Writer/Reviewer, Online PR Expert, Digital Advertisement Expert, Inbound Marketer.

Embark your own career: – Digital Marketing is totally free of academic restrictions. Unlike other professions where you need to complete your degree or diploma to start up your career, digital marketing training does not need any pre-requisites. The Digital world offers large opportunities to begin your career without stepping down your qualification or profession.

The industry is always evolving: – As the Digital Marketing industry grows and changes, there is always something new and interesting to learn. Considering that there is a range of Professionals Operating in firms, you’ll likely be dealing with a selection of backgrounds, with everybody needing to integrate to develop Trending Marketing approaches.

Good Earnings: – As Digital Marketing is in huge demand, there is more opportunity to negotiate remuneration whether you are working in-house or a freelancer. So long as you show your work process, you will be able to bid higher.

Benefits of Digital Marketing

  • 1. Business survival online: – Ensuring your presence online so that people come to know you exist in the market. Promote your products or services and let your customers know about your brand
  • 2. Brand value and people trust: – Digital Marketing builds brand reputation, as satisfied customers will most likely tell other people about their experience with your brand, products, and services.
  • 3. Cost effective than traditional marketing: – Digital Marketing provides better and much more cost-effective marketing channels that deliver result in-respect to traditional Marketing. One of the most effective modes is E-mail marketing through that you can boost your leads.
  • 4. Valuable data and analytics: – The real-time data provides information with a better understanding of the effectiveness of the marketing tactics. With access to this information, one can optimize the marketing budget by investing in well-performing marketing campaigns.
  • 5. Content performance & lead generation: – The more engagement you get, the more Google considers your content to be worthy. And, in turn, it will also boost SEO ranking with ease. Through Digital Marketing, we can measure exactly how many people viewed your marketing content.
  • 6. Improves conversion rate: – Through Digital Marketing we can reach out to the customers at any time. In spite of disturbing them with many phone calls, reaching through online medium seems to be a much smarter idea.
  • 7. Better revenues:- Digital Marketing techniques is one of the most effective modes to generate higher conversion rates which deliver loads of profitable benefits for the businesses in terms of generating better and higher revenues.
  • 8. Real-time results: – Digital Marketing lets you know how effective your approach has been. By understanding the scenario, you can take the necessary steps to improve the results.
  • 9. Cater to the mobile consumer: – Digital Marketing campaigns have also intended towards mobile consumers, smooth the path for them towards achieving better growth and faster expansion.
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